Data Protection Notice


1.    Data Protection Notice

Thank you for visiting the websites and mobile applications (also referred to jointly as the “online service”) of Bosch Power Tools GmbH (hereinafter referred to as “Bosch Power Tools” or “we” or “us”) and for your interest in our company and products.


2.    Bosch Power Tools respects your privacy

For us, the protection of your privacy during the processing of personal data and the security of all business data are important matters which we take into account in our business processes. We process the personal data that is collected when you visit our online service confidentially and strictly in accordance with statutory regulations.

Data protection and information security form an integral part of our company policy.


3.    Controller

The controller responsible for processing your data is Bosch Power Tools; any exceptions are clearly indicated in this Data Protection Notice.

Our contact details are as follows:
Robert Bosch Power Tools GmbH, Max-Lang-Straße 40-46, 70771 Leinfelden-Echterdingen, Germany, kontakt@bosch.de.


 

4.    Collection, processing and use of personal data

4.1    Categories of processed data

We process the following categories of data:

•    Planning and management data
•    Transaction data

4.2    Basic principles

Personal data is all information that relates to an identified or identifiable natural person, for example names, addresses, telephone numbers, e-mail addresses and contractual, accounting and billing information, that expresses an individual's identity.

We only collect, process and use personal data (including IP addresses) if there is a legal basis to do so or you have granted us your consent to do so, for example during registration.

4.3    Processing purposes and legal bases

We, and the service providers we engage, process your personal data for the following purposes:

4.3.1    Provision of this online service
(Legal basis: Our legitimate interest in direct marketing provided it complies with data protection and competition regulations.)

4.3.2    Identification of defects and for security reasons
(Legal bases: To fulfil our legal obligations regarding data security, and our legitimate interest in eliminating defects and ensuring the security of our services.)

4.3.3   Self-advertisement as well as market research and reach measurement to the extent permitted by law or based on consent

(Legal basis: Consent/our legitimate interest in direct marketing provided it complies with data protection and competition regulations.)

4.3.4    Safeguarding and defending our rights
(Legal basis: Our legitimate interest in asserting and defending our rights).

4.4    Log files

Every time you use the Internet, your web browser automatically transfers certain information, which we store in “log files”.

We store the log files for 30 days in order to identify defects and for security reasons (e.g. for information on hacking attempts), and then delete them. Log files that need to be stored for a longer period for evidence purposes are not deleted until the incident in question has been fully clarified and may be passed on to investigation authorities in individual cases.

The following information is stored in log files:

-    IP address (Internet protocol address) of the device from which the online service is accessed;
-    Internet address of the website from which the online service is accessed (referrer URL);
-    Name of the service provider via which the online service is accessed;
-    Name of the files or information retrieved;
-    Date, time and duration of the visit;
-    Data volume transferred;
-    Operating system and information about the web browser used including any add-ons installed (e.g. for Flash Player);
-    Http status code (e.g. “request successful” or “requested file not found”).

4.5    Children

This online service is not suitable for children under the age of 16.

4.6    Forwarding data to other controllers

We will only ever pass on your personal data to other controllers if this is necessary in order to perform the contract, if we or the third party have/has a legitimate interest in passing on the data, or if you have granted your consent to this. Details about the legal bases and recipients and/or categories of recipients are provided in the “Processing purposes and legal bases” section.

In addition, data can be passed on to other controllers if we are obliged to do so on the basis of legal provisions or enforceable official or judicial orders.

4.6.1    Service providers (general)

We engage external service providers to perform tasks such as programming and data hosting. We have selected these service providers with care and monitor them on a regular basis, particularly with regard to the careful handling and safeguarding of the data they store. All the service providers are required by us to maintain confidentiality and comply with statutory requirements. Service providers may also be other companies in the Bosch Group.

4.7    Duration of storage; retention periods

We store your data for as long as necessary to provide our online service and the services associated with it, or for as long as we have a legitimate interest in storing it further (e.g. we may still have a legitimate interest in postal marketing even after the contract has been performed). After this time, we will erase your personal data, with the exception of the data that we must continue storing in order to comply with legal obligations (e.g. due to retention periods under tax and commercial law, we are obliged to retain, for example, contracts and invoices for a certain period).


5.    Use of cookies

Cookies and tracking mechanisms may be used in the context of providing our online service. Cookies are small text files that may be stored on your end device when you visit an online service.

Tracking is made possible by various different technologies. We process information using pixel technology and log file analysis in particular.

5.1    Categories

We distinguish between cookies that are essential in order to enable use of the online service and its features, and cookies and tracking mechanisms that are not strictly necessary to the functioning of the online service.
The online service can still generally be used without cookies that are not strictly necessary.

5.1.1    Strictly necessary cookies

Strictly necessary cookies are cookies without which the functions and features of the online service cannot be provided. These include, for example, cookies that store information in order to guarantee flawless playback of video or audio content.

These cookies are deleted when you leave the online service.

5.1.2    Cookies and tracking mechanisms that are not strictly necessary

We only use these cookies and tracking mechanisms with your prior consent. The exception to this is the cookie that saves the current status of your privacy settings (selection cookie). This is stored on the basis of legitimate interest.

These cookies and tracking mechanisms can be divided into two sub-categories:

5.2    Functionality cookies

These cookies facilitate navigation and make it easier for you to use our online service. An example of such cookies are ones that remember your language setting.

5.3    Targeting/advertising cookies and tracking mechanisms

General

Targeting/advertising cookies and tracking mechanisms collect information about your browsing habits, analysis of which makes it possible for us and our partners to show you adverts that are more relevant to your interests:

-Statistics:

We use statistics tools to measure behaviour, such as the number of pages you view.

- Conversion tracking:

Our conversion tracking partners place a cookie on your PC (conversion cookie) if you have been redirected to our website by clicking on an advert published by the partner in question. These cookies normally expire after 30 days. If you visit certain pages on our website and the cookie has not yet expired, we and the relevant conversion tracking partner can detect that a particular user clicked on the advert and was consequently redirected to our site. This can also be detected across multiple devices. The information collected using conversion cookies enables conversion statistics to be produced, as well as the total number of users who clicked on the advert in question and were redirected to a page with a conversion tracking tag to be ascertained.

- Retargeting:

These tools create usage profiles using advertising cookies, third-party advertising cookies, “web beacons” (invisible graphics also known as pixels or tracking pixels) or similar technologies. These usage profiles are used to show users advertising that is relevant to their interests and to control the frequency with which users see particular adverts. The controller responsible for processing data in connection with these tools is the respective provider. The providers of the tools may also forward information to third parties for the purposes listed above. Please refer to the relevant provider's data protection notice for details in this regard.
Please be aware that these tools may transfer your data to recipients outside the EEA, to countries where the standards of data protection are not comparable to those of the GDPR (e.g. the USA). You can find more detailed information about this in the following descriptions of the individual marketing tools.

5.3.1    Google Analytics

Name: Google Analytics
Provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland
Purpose: Analysing browsing habits (page views, number of visitors and visits, downloads), creating pseudonymised user profiles on the basis of information on logged-in Google users across multiple devices (cross device tracking), enriching pseudonymised user data with target group-specific information provided by Google, retargeting, usability testing, conversion tracking and retargeting in connection with Google Ads

5.3.2    Tealium

Name: Tealium
Provider: Tealium Inc., 11095 Torreyana Road San Diego, CA 92121, USA
Function: Managing website tags via an interface, integrating program codes on our websites

5.4    Managing cookies and tracking mechanisms

You can manage your cookie and tracking-mechanism settings in your browser and/or in our privacy settings:

Please be aware that the settings you configure will only apply to that particular browser.

5.4.1    Disabling all cookies

If you would like to disable all cookies, you can do so in your browser settings. Please be aware that doing this may affect the functionality of the website.

5.4.2    Managing your settings for tracking mechanisms and cookies that are not strictly necessary

When you visit our website, a cookie layer will appear and ask for your consent to us using functionality cookies, targeting/advertising cookies and tracking mechanisms.

You can withdraw your consent (if given) with future effect or grant your consent at a later date in our privacy settings at any time.


6.    External links

Our online service may contain links to third-party websites, i.e. providers not affiliated with us. After you have clicked the link, we have no further control over the collection, processing and use of any of the personal data (such as IP address or URL of the page containing the link) transmitted to the third party when the link is clicked, since the conduct of third parties is clearly beyond our control. We accept no responsibility for the processing of this personal data by third parties.


7.    Security

Our employees and the service providers we engage are committed to maintaining confidentiality and complying with the provisions of the applicable data protection laws.

We take all necessary technical and organisational measures to guarantee an adequate level of protection and to protect your data that is managed by us, particularly against risks from unintentional or unlawful destruction, manipulation, loss, alteration or unauthorised disclosure or access. Our security measures are constantly being improved in line with technological developments.


8.    User rights

To exercise your rights, please use the details in the “Contact” section. When doing so, please ensure that we can clearly identify you.

Right to information and right of access by the data subject:

You have the right to receive information from us about the processing of your data. In this respect, you can exercise your right to obtain information about the personal data concerning you that we process.

Right to rectification and erasure:

You can demand that we rectify incorrect data and – provided the legal requirements are met – complete or erase your data.

This does not apply to data that is required for invoicing and accounting purposes, or that is subject to the statutory retention obligation. If access to such data is not required, any processing of it will, however, be restricted (see below).

Restriction of processing:

Provided the legal requirements are met, you can demand that we restrict the processing of your data.

Data portability:

You also have the right to receive data, which you have provided to us, in a structured, commonly used and machine-readable format and, where technically possible, have the right to transmit that data to a third party.

8.1    Right to lodge a complaint with the supervisory authority

You have the right to lodge a complaint with a data protection authority. To this end, you can contact the data protection authority responsible for your place of residence or federal state or the data protection authority responsible for us. This is:

Der Landesbeauftragte für den Datenschutz und die Informationsfreiheit
Der Landesbeauftragte für den Datenschutz und die Informationsfreiheit Baden-Württemberg

Address:
Lautenschlagerstraße 20
70173 Stuttgart,
GERMANY

Postal address:
Postfach 10 29 32
70025 Stuttgart
GERMANY

Tel.: +49 (0) 711 615 5410
Fax: +49 (0) 711 6155 4115
E-mail: poststelle@lfdi.bwl.de


9.    Changes to the Data Protection Notice

We reserve the right to change our security and data protection measures. In such cases, we will also amend our Data Protection Notice accordingly. Therefore please observe the latest version of our Data Protection Notice.


10.    Contact

If you would like to contact us, you can use the address given in the “Controller” section.

To exercise your rights, please use the following link: https://request.privacy-bosch.com/entity/PTDE/?app=16930755-b36b-44b9-bad1-767a835e77f5.

To report data protection incidents, please use the following link:
https://www.bkms-system.net/bosch-datenschutz.

For suggestions and complaints with regard to how your personal data is processed, we recommend that you contact our Data Protection Officer:

Datenschutzbeauftragter
Abteilung Informationssicherheit und Datenschutz Bosch-Gruppe (C/ISP)
Postfach 30 02 20

70442 Stuttgart
GERMANY

or

E-mail: DPO@bosch.com


Date of last revision: 19.07.2021